Sarah Mattson | Graphic Designer

Gentleman's Kit

The Gentleman's Kit was my first packaging design project. I was instructed to sell a set of items that represented the four elements: earth, fire, wind and water. I wanted to stray away from what was normal to me as a 21 year old woman, and brainstormed a list of items that would fit the four elements. I then realized some of the items on my list could be fit into a masculine category when combined, therefore creating this Gentleman's Kit. This kit includes Gentleman's premium bacon: Earth; Gentleman's body spray: Air; Gentleman's whiskey: water; and a Gentleman's cigar: fire. The wooden box provided a strong, masculine point of display to showcase the items together as one.